*Bob is an experimental AI, answers may be exaggerated

Oh So Niche offers customisable gifting, which is thoughtful and purposely selected for you, to encourage your self-love journey or to share with someone else who would benefit from our niche product selection.

Delivery time
3 - 5 work days
Refunds & exchange
Within 7 days
Shipping cost
R100 - R150
Free shipping
over R1 000
Price Range:
R45 - R1 500
gift
self-care

Like many people, the pandemic initiated a hard pause in my life in a number of ways. Propelled from permanence, my colleagues and I were left bereft and bemused in March 2020, and my first panicked thought was, ‘What now?’

Ultimately, my answer revealed itself in the relationships around me. In trying to comfort a work friend, I searched for a small gift that would convey all my good thoughts and wishes to her, perhaps bringing a small sip of comfort during an incredibly challenging period.

But I couldn’t find anything that matched my vision. Armed with only my internal, and sometimes relentless, monologue of what I wanted, I assembled her gift from scratch… and then a gift for another friend… and a gift for a family member.

And so Oh So Niche was born. Starting small and growing with my ideas, it is now a platform focused on empowering women to own their self-love journey by taking the time to reflect, heal, and build confidence in themselves – to live the life they strive for, and to become a part of a community of support and kindness.

bobs gem